Associated Builders & Contractors (ABC) Greater Michigan Chapter’s LOGIC (Ladies Operating for Growth in Construction) group is hosting an inspiring event featuring Ana Kraft, the Founder and CEO of Xena Workwear – a company that engineers stylish safety shoes helping women feel comfortable & confident in any work environment. Listen to Kraft’s journey and how she’s empowering women in STEM and the trades.
“While I loved my job working on huge construction and manufacturing projects, I grew tired of wearing bulky and manly work boots that never fit. Frustrated, I engineered safety shoes that are made for women’s feet. Xena’s are strong and beautiful … just like you,” Kraft said.
“I look forward to connecting with and learning from women in construction at ABC’s LOGIC event this Wednesday,” she added.
LOGIC is a peer group for women in the construction industry that represents the interests of women within the construction industry and assists with increasing the quality and availability to women that will promote a positive image to other women within and outside of the industry.
DATE: Wednesday, March 25
TIME: 11:30am-1pm
PLACE: Great Hall Banquet & Convention Center, Midland
Following Kraft’s presentation, enjoy a fashion show by Ferne Boutique, Bay City. Models will represent those from the construction industry including, Julia Armbruster of the Greater Michigan Construction Academy; Ellen Englund of Fisher Companies; Julie Monson of Dow; Kaitlyn Muirhead of CNA; Kyleene Nelson of Bierlein Trombley Electric; and Haiely Simpson of Windemuller.
We will also be collecting items to benefit the Shelterhouse. Their wish list can be found here: https://amzn.to/3YMTaBY
Registration is required and can be done here: https://www.abcgmc.org/events/logic-luncheon-fashion-show-3/